Accelerate your Startup
with Flipkart Leap
Flipkart Leap is a startup accelerator program by India’s leading e-commerce giant Flipkart, aiming to create an ecosystem of strong startups in the Technology and Consumer Internet space focused on the India Market.
India’s startup landscape has no dearth of creative and entrepreneurial potential, but startups often lack the support to navigate challenges & scale. To strengthen India’s startup ecosystem and build a community of local entrepreneurs, we launched Flipkart Leap – with two tracks Flipkart Leap Innovation Network and Flipkart Leap Ahead programs that are tailored to suit the needs of startups in different stages of growth.
Flipkart Leap
AHEAD (FLA)
Flipkart Leap Ahead is designed to identify promising early stage startups which have the potential to disrupt the digital ecosystem and provide equity based funding and growth acceleration.
This program will be the cornerstone of seed-stage investments made by Flipkart Ventures, the $100M venture fund in 2022 by Flipkart. The accelerator will invest in seed to Seed to Series A startups, with a cheque size of $200K – $500K.
In addition, to boost the growth of these startups that are at the cutting edge of the latest technology, they will undergo a 60 day program designed to set them up for rapid scaling and growth. The program culminates in a demo-day with invite only VCs to enable future rounds of funding. Click here to read more about FLA Cohort 1 and Cohort 2
Program offerings
Equity based investment for the startups upto $500K
Customized curriculum by founders and industry experts across fundraising, finance, product, marketing etc.
Mentorship with senior Flipkart leadership and subject matter experts in core functions
Connects within the Flipkart ecosystem and the wider VC and investor community
Co-develop the core product solution, underlying strategy and scale the offering
Who should Apply?
Flipkart Leap Ahead will invest in pre-seed and seed stage startups across varied sectors, which have disruptive and innovative business models.
Early stage startups working in the following sectors can apply to this program
Fintech
Healthtech
Logistics / Supply Chain
AI/ML
Consumer Tech
(Social/Content/New Ecom models)
Retail SaaS
Sustainability
Flipkart Leap
INNOVATION NETWORK (FLIN)
The Flipkart Leap Innovation Network is an initiative to foster an exchange of innovation with tech startups through commercial partnerships in areas of interest to Flipkart.
The selected startups in the Innovation Network will have an opportunity to deploy their solutions on Flipkart with its large base of customers. They will also have the opportunity to interact with the relevant product and technology leaders across the different business units of Flipkart.
In the inaugural cohort for FLIN, 8 startups were selected and multiple successful pilots are in the process of scaling up. Click here to read more on FLIN Cohort 1Program offerings
Paid Pilots
Engagement with Flipkart product and engineering teams
Mentor connects
Commercial partnerships on completion of successful Pilots
Consideration for investment by Flipkart
Who should Apply?
Startups with a working product and proven traction, that are solving for the Indian ecommerce ecosystem in the following themes can apply.
Core Shopping Experiences
We are passionate about enhancing our core experiences that transform the ecommerce journeys for Indian consumers. Start-ups innovating across the core eCommerce funnel should apply!
Select Focus Areas: Personalization, Automated Content Creation, Video Commerce, Visual / Image search and Selection / Fast Fashion Trends
Seller Growth and Experience
Start-ups offering scalable technology that drives growth for both prospective and current sellers by improving the ease of doing business, reduce the cost of doing business or improve platform experience – Let’s chat!
Select Focus Areas: Seller analytics and insights, fraud reduction, and process automation like – invoicing, billing, payments reconciliation, value added services
Supply Chain Advancements
Apply, if you are a start-up rethinking the way products are stored and moved while optimizing for time, cost, and experience, thereby improving speed and reach.
Select Focus Areas: Real time / proactive monitoring of supply chain health, E2E order / inventory tracking, supply chain integrity, image analysis for frauds and quality control
Payments & Credit
Startups offering solutions for increased customer loyalty, brand reputation and providing effortless shopping experience to our customers can apply!
Select Focus Areas: Deals and offer aggregation, signals for credit risk analysis, debt recovery / collection solutions.
Emerging technology
Solutions that solve for the future of commerce through cutting-edge technology deployments in blockchain, metaverse, generative AI or web 3!
Select Focus Areas: generative image and video creation, automated generation of 3D models, AR visualization and virtual try-ons, blockchain based supply chain transparency and traceability, Drone-tech, smart sensors across ecommerce supply chain.
Core Shopping Experiences
Seller Growth and Experience
Supply Chain Advancements
Payments & Credit
Emerging technology
We are passionate about enhancing our core experiences that transform the ecommerce journeys for Indian consumers. Start-ups innovating across the core eCommerce funnel should apply!
Select Focus Areas: Personalization, Automated Content Creation, Video Commerce, Visual / Image search and Selection / Fast Fashion Trends
Start-ups offering scalable technology that drives growth for both prospective and current sellers by improving the ease of doing business, reduce the cost of doing business or improve platform experience – Let’s chat!
Select Focus Areas: Seller analytics and insights, fraud reduction, and process automation like - invoicing, billing, payments reconciliation, value added services
Apply, if you are a start-up rethinking the way products are stored and moved while optimizing for time, cost, and experience, thereby improving speed and reach.
Select Focus Areas: Real time / proactive monitoring of supply chain health, E2E order / inventory tracking, supply chain integrity, image analysis for frauds and quality control
Startups offering solutions for increased customer loyalty, brand reputation and providing effortless shopping experience to our customers can apply!
Select Focus Areas: Deals and offer aggregation, signals for credit risk analysis, debt recovery / collection solutions.
Solutions that solve for the future of commerce through cutting-edge technology deployments in blockchain, metaverse, generative AI or web 3!
Select Focus Areas: generative image and video creation, automated generation of 3D models, AR visualization and virtual try-ons, blockchain based supply chain transparency and traceability, Drone-tech, smart sensors across ecommerce supply chain.
FLIN Cohort 3 Timeline
AUG 2023
Call for Applications
SEP - OCT 2023
Interactions with select startups
NOV 2023
Cohort announcement and Pilots Kickoff
The journey for Flipkart, from its launch to becoming one of the most-loved homegrown brands, has been a true harbinger of the potential of the startup ecosystem in India. With innovations and disruptions in the field of technology coming about each day, we want to be at the forefront of driving scalability and helping these startups bring value to the industry as well as Indian consumers. Flipkart Leap is aimed at unlocking this potential and nurturing new ideas that bring innovation, curiosity and unconventionality to the local entrepreneurial ecosystem, while boosting the government’s ‘Start-Up India’ initiative.
Kalyan Krishnamurthy
CEO, Flipkart Group
As we continue to strengthen Flipkart Leap to support a much wider base of start-ups, we also want to present growth opportunities to businesses to help accelerate their journey through this program while leveraging benefits through the Flipkart Group’s ecosystem. We want to identify and work with businesses that are building relevant solutions to India-specific e-commerce problems and get more customers to benefit from e-commerce. In our journey to reach the next 200 million customers, we will look out for start-ups that have innovative solutions that cater to the dynamic needs of our country, and help them scale their vision with us.
Jeyendran Venugopal
Chief Product and Technology Officer, Flipkart
As a homegrown company, we are thrilled to bring innovative propositions back to the ecosystem to foster new-age startups. On the back of its early success, we are evolving Flipkart Leap and bringing relevant offerings that can support startups in the long run. With dedicated tracks for early-stage and growth-stage startups, this cohort will now expand its benefits to a much wider pool of entrepreneurs who are solving for Digital India – be it meaningful partnerships and potential projects with Flipkart or equity investment that enables them to scale up further.
Ravi Iyer
Senior Vice President and Head - Corporate Development, Flipkart
in the media
Bengaluru: Walmart Inc.-owned e-commerce marketplace Flipkart has selected eight startups in the first cohort of Flipkart Leap, its startup accelerator program...
Eight startups showcased their solutions to 900+ attendees from across the globe including investors and industry leaders from 70+ organisations and varied talent from 280+businesses - making it one of the most successful Demo Days in the country in recent times.